For cineastes and film buffs, viewing their favorite movie in stereoscopic three-dimensional (S3-D) is a must. In theaters, three-dimensional (3-D) films have become a de facto standard. In 2010, 50% of all films in the top 20 were in 3-D, and there were about twice as many tickets sold in 3-D when compared with two-dimensional (2-D) for the same titles . For home viewing, 3-D is gaining traction as well. Yet, it was found that what is accepted in theatrical viewing is not accepted at home. The need to wear glasses is one of the major obstacles for consumers buying 3-D TV sets , the key argument being that glasses would hinder multitasking in the living room. The NPD Group study identifies consumer hesitation to 3-D TV and concludes that the second largest objection by consumers (the first being it is too expensive, 45%) was that they had to wear glasses (42%).
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