Shops offer the e-tail experience


E-commerce has reworked retail over the last fifteen years, however the widely held presumption that on-line buying would spell the demise of bricks-and-mortar shopping has now been supplanted by a additional nuanced vision of our shopping future. Recent developments in advanced interactive technology have enabled shrewd retailers to mine the idea that on-line/offline looking isn't an either/or proposition, and that there is a probability to interact customers in new ways that on the physical shopfloor.

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