PROJECT TITLE :
Traffic Assignment Under Tradable Credit Scheme: An Investigation Considering Travelers' Framing and Labeling of Credits
Yang and Wang (201one) have investigated tradable credit scheme for mobility management, that may achieve the same efficiency as equivalent road pricing scheme. But, this is still below the case that each one travelers treat credit charge value equivalent with objectively identical road toll. Actually, there's an unearned windfall if the initial credits are distributed to travelers by the govt. free, and credits are labeled as special allowance for travel. From the attitude of mental account, the framing of windfall and therefore the labeling of income can dramatically influence people's call creating. In this paper, we investigate the impact of travelers' framing and labeling of tradable credits on their route choice behavior. The user equilibrium conditions with framing and label result are given, in addition to a similar VI problem. The numerical example shows that compared to standard models, the travel demand and credit worth each increase with travelers' framing and labeling of credits and routes with moderate credits charge have higher flows.
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